Read This If You Want To Scale Your Business Without Stress Or Overwhelm.


Dear Friend,

If you're reading this then that means you're interested in finding out more about becoming a member of my Private Client Group.

I guess this is where I'm supposed to "sell" you on the idea but I’m not ...

This Isn't For Everyone.

I know, I know ...that sounds like some sort of attempt at "takeaway selling" ...but that's not my angle here.

The real reason I say it is because when some people see the word "Group" ...they immediately think of the word "Mastermind" ...and that's not really what the Private Client Group is all about.

See, the main reason people join the Private Client Group is NOT because they want to meet, network, and exchange ideas with other successful entrepreneurs.

Of course members do network and exchange ideas, but the real reason they join is because they want ...


And that's what they get.

As a result of working together, the average member generates significantly more than they pay me.

Notice there's no disclaimer here. No fine print.

The reason why is because if I take you on as a client and you follow my advice, you will get a positive return on your investment.

Period. And you'll enjoy the process. That means less stress and more freedom.

All the "masterminding" and networking and other stuff ...that's just a bonus.

Before You Apply, Let Me Be Brutally Honest:

I’ve created an application process to filter out any tire-kickers or flakes.

Here’s how it works:

1. You’ll see the link to the application at the bottom of this letter.

2. After you fill it out, I’ll review it personally.

3. If I think we *might* be a good fit, I’ll reach out to you and schedule a quick 15 minute call so I can answer your questions (and ask you a few more as well).

4. If I think we’re a good match, I’ll invite you to participate.

If you feel like this is right for you, click the “Apply Now” link below and fill out an application before the remaining spots fill up and you miss out on this opportunity for good.


Here's How To Apply

This is expensive.

Plus, you'll be required to implement what you learn ...and share your results. (To be blunt "you gotta work".)

What else? Hmm ...oh yes, you'll be asked to share what's working in your business with the rest of the group (just as fellow members will be required to share their secrets with YOU).

You don’t have to be a seven figure business already but you DO have to have significant momentum.

Thanks for taking the time to read this letter and I look forward to seeing you soon!

Robert Lyon

P.S. You might be wondering how this is different from other Mastermind Groups out there.

In short, the difference is ME.

In fact, I wouldn’t classify this as a “Mastermind Group.”

Are there other members?


Are they amazing?


Is there value in hanging out with them?

Of course.

But what you’re really getting is me ...personally reviewing your business on an ongoing basis, telling you exactly what to do ...and helping you do it.

That’s how I’m able to get the results I shared in this letter.

It’s like getting a huge discount on my $5,000 per hour consulting rate ...and then being able to hang out with other “heavy hitters” in the process.

Then there’s the fact I give all members access to my entire team and encourage you to call, email, or text us whenever you need anything.

See? Different. Not “just another group”. Not by a mile.

So - if you want in, APPLY HERE ASAP. The spots will definitely fill up fast.


Enter your details below to request your invitation. Requests Are granted on a first come, first served basis.


The reason I'm so confident I can help you is two fold:

First, it's YOU.

If I choose to accept you as a client it's because you've already got forward momentum.

This means you're not a newbie. Not a get-rich-quick type who's looking for a "magic pill".

It means you're already successful and you want MORE.

The challenge isn't your work ethic.

It's that you're not able to see the opportunities you have for immediate growth because you're "stuck" doing all the "stuff" that it takes to run your business.

The second reason I'm so confident I can get you results is ME.

I've spent the last TWENTY YEARS solving that exact problem.

That's 7,300 days ...and counting.

Conservatively speaking, at least 54,400 hours of obsessive focus on ONE THING:

Increasing the profits in businesses like yours while getting rid of all the "stuff" that's slowing you down.

That's the "magic potion" formula.

We take my experience and expertise, add it to your forward momentum, and we get results.


When we work together, you'll notice that it's



My job is to do one thing for you: Increase your revenue while getting rid of stuff that's causing you stress. The net effect of this is a total transformation of your business.

Interestingly, the way to do this is the exact OPPOSITE of what you've probably experienced in other programs.

I don't show you all the latest "hacks and loopholes".

I don't give you 1,000 new ideas to test. All that "stuff" is only going to give you more overwhelm and distraction.

Instead, I take the time to find out exactly what specific results you want.

Then I learn everything I can about how your business works.

Think of this as me dumping all the "moving pieces" of your business out on a big table and seeing how each one is performing.

For example, I find out what parts of your marketing are most profitable, what offers work the best, what ads have brought in the most revenue, where the real profit is coming from, where the holes in your systems are, and what might need fixing.

And after I've done all that work, I find ...



I give you a one-step action plan to implement RIGHT NOW to move you closer to your specific goals.

And we keep repeating that process until we hit your goals.

This hyper-focused approach is my "big secret" for getting results for my clients.

“If you want to impress people, make it complicated. If you want to help them, make it simple."

But let me be clear about something. And this is important ...


Getting amazing results and actually pulling this off is - like most things - harder than it looks.

And totally transforming your business takes time, effort, and energy.

In order for me to really help you, I need to work with you for about a year.

If you’re interested in working together,


First, you're getting an entire team in your corner.

Not just me.

You have access to my media buying team, my operations team, my tech team, my sales team ...everyone.

And as soon as you become a client, my entire job is to help you do whatever it takes to implement each one-step plan I create for you.



In your first session we will take you through a process that I call "THE DOWNLOAD".

There's a specific process for this and you'll enjoy it.

In fact, every client who's ever done this has reported great benefit from this one part alone. 

During "the download", we learn exactly what your specific goals are, we get as much information about your business as possible, we find out what's working it works, everything.

Think of this as a way of uncovering all the "raw materials" we have available to use in order to help you get the specific results you want.

You'll come away from this with a great sense of clarity and focus



Before we talk again, I'll take time to go through everything you provided during the Download process ...and use that information to uncover the ONE THING to do right now to get you the most significant results in the fastest amount of time.

During our conversation, I'll go over this plan with you and make sure it "feels right" and makes sense.

If we need to tweak it a little bit, that's OK.

It's important you know that when you're a client, we work together.

My job is to get you what you want, not boss you around.

So when we talk one on one during our kickoff meeting, I want your input and feedback.

We are, after all, a team.



After our initial meeting and first plan is created, we develop a rhythm of working together where we're constantly getting bigger and bigger wins.

We take the results of the first one-step plan, analyze them, and come up with the the next one-step plan that's designed to expand the results of the first one.

The idea is to keep compounding the results of what's working ...while constantly getting rid of "stuff" that's slowing you down.

Here's how we do that for you:

    Bi-Weekly one-on-one calls:

    Think of these as check-in calls to makes sure you've got everything you need in order get the results you want.

    If you're distracted or overwhelmed by "stuff", this is where you re-focus and get clarity.

    If you're stuck, need help, or have questions, this is where you get answers and solutions.

    You might need some help with ad copy, or tech stuff, or you might need some help with systems or operations.

    This is where your Concierge will help you personally or schedule a call with someone on my team who's an expert in the area you need help with.

    The bottom line is, you're not alone. We're all here to help you ...and we want to help you.

    Bi-Monthly "Big Meetings":

    I hold six two-day "Big Meetings" every twelve months ...just for my clients ...and you're welcome to come to as many as or as few you want.

    The purpose of the meetings is to do three things:

    First, we share what's working.

    Before you attend, you'll have a call with your Concierge where you'll be asked is for a list of things that have worked well for you in the recent weeks or months.

    The other clients who are coming will also be asked the same question.

    During the first part of our meeting, you'll get to share the things that have "moved the needle" for you ...and you'll be able to learn what's been working for other businesses as well.

    This is a great way to focus on your wins and it's also a great way to get some strategies and tactics that are working in other businesses ...and apply them to yours.

    The second purpose of these "Big Meetings" is to get my personal help.

    Before you attend, will ask you a very important question: "What would you like to get out of this specific meeting?"

    It's an important question because my job is to make sure you get the specific result you're looking for.

    So rest assured, I'll show up fully prepared to get you what you want.

    Bi-Monthly Small Group Video Conferences

    During the months when there's no "big meeting", I hold small-group video conferences where I personally help you hit your targets.

    Each of these is limited to a small handful of clients so you get plenty of personal help from me.

    I've found that whether it's in-person or on video conference, there's something about a small-group dynamic that just makes this whole experience more productive.

    Part of it is camaraderie with fellow members, part of it is being able to see what other people are doing and accomplishing, and part of it is the "collective power" of working with a small group of like minded people who are all after the same end result.

    Before you attend, will do another "download" process.

    This way, I'll have time to review your progress, see all the results you've been getting, look at all the moving pieces, and keep compounding what's been working while continually cutting out what's bogging you down.

    You're welcome to attend as many or as little of these as you'd like.

    The main thing to keep in mind is this, you've got an entire team behind you ...and you've got regular access to all of us.

Our entire focus is on finding your ONE THING, perfecting it, and implementing it.

Once that’s done, we find the next ONE THING and implement that.

We’ll accomplish this by meeting in person, over video conference, and on the phone over the next twelve months.

If accepted, I can absolutely guarantee you’ll be thrilled because I’ve done this before - repeatedly.

This program is by invitation only and I’ll give you a link to request an invite at the bottom of this letter.

But ...

Before You Apply, Let Me Be Brutally Honest:

I’ve created an application process to filter out any tire-kickers or flakes.

Here’s how it works:

1. You’ll see the link to the application at the bottom of this letter.

2. After you fill it out, I’ll review it personally.

3. If I think we *might* be a good fit, I’ll reach out to you and schedule a quick 15 minute call and if I think we’re a good match, I’ll invite you to participate.

If you feel like this is right for you, click the “Apply Now” link below and fill out an application before the remaining spots fill up and you miss out on this opportunity for good.